Pilar de la Horadada Property Prices, Rents & Rental Yields

About Pilar de la Horadada

Pilar de la Horadada sits at the southern edge of Alicante province, where long beaches, easy coastal access, and a compact urban core meet a relaxed Mediterranean setting. For apartment investors, it offers a clear coastal address with the kind of year-round livability that often supports rental interest.

September 2026 brings the clearest signal: apartment pricing has eased over the month, even as annual gains remain positive. The average sale price is €269,000, down 1.8% month on month, and the average price per square metre has slipped to €3,200, down 3.0%. That monthly softening suggests a pause in price momentum rather than a broader reversal, especially since values are still up 3.7% year on year.

The rental side is holding firmer. Average rent is €890, unchanged from the previous month, but still 18.7% higher than a year ago. That gap between steadier rents and softer acquisition pricing leaves the current gross yield at 4.45%, a level that points to tighter investor economics than earlier in the year, even if not a dramatic one. For September, the story in Pilar de la Horadada is less about acceleration than balance: prices have cooled, rents have not, and that combination is what shapes the present apartment market.